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	<title>Comments on: BBC 4 finds winner with advertising programme spree</title>
	<link>http://www.artisanmc.co.uk/2008/03/10/bbc-4-finds-winner-with-advertising-programme-spree/</link>
	<description>Artisan Marketing Communications offers clients PR and marketing communications advice, practical support and implementation.</description>
	<pubDate>Thu, 20 Nov 2008 14:48:44 +0000</pubDate>
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		<title>By: Rob Artisan</title>
		<link>http://www.artisanmc.co.uk/2008/03/10/bbc-4-finds-winner-with-advertising-programme-spree/#comment-264</link>
		<dc:creator>Rob Artisan</dc:creator>
		<pubDate>Tue, 25 Mar 2008 19:47:27 +0000</pubDate>
		<guid>http://www.artisanmc.co.uk/2008/03/10/bbc-4-finds-winner-with-advertising-programme-spree/#comment-264</guid>
		<description>Jim,

maybe we should hire the monkey for the next campaign

Rob</description>
		<content:encoded><![CDATA[<p>Jim,</p>
<p>maybe we should hire the monkey for the next campaign</p>
<p>Rob</p>
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		<title>By: Jim</title>
		<link>http://www.artisanmc.co.uk/2008/03/10/bbc-4-finds-winner-with-advertising-programme-spree/#comment-231</link>
		<dc:creator>Jim</dc:creator>
		<pubDate>Fri, 14 Mar 2008 17:24:41 +0000</pubDate>
		<guid>http://www.artisanmc.co.uk/2008/03/10/bbc-4-finds-winner-with-advertising-programme-spree/#comment-231</guid>
		<description>Hi Rob,

I agree.  The BBC has had some excellent coverage of advertisers and marketers and what they've done over the years.

The one I found fascinating was when the creative team that designed ITVDigital's campaign admitted that "Monkey" playing with Johnny Vegas was better known than the campaign. ITV Digital went down the tubes but Monkey has survived and is now involved with a tea manufacturer.

Jim</description>
		<content:encoded><![CDATA[<p>Hi Rob,</p>
<p>I agree.  The BBC has had some excellent coverage of advertisers and marketers and what they&#8217;ve done over the years.</p>
<p>The one I found fascinating was when the creative team that designed ITVDigital&#8217;s campaign admitted that &#8220;Monkey&#8221; playing with Johnny Vegas was better known than the campaign. ITV Digital went down the tubes but Monkey has survived and is now involved with a tea manufacturer.</p>
<p>Jim</p>
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