The Manchester Evening News is using its online muscle to try and persuade Frank (the City owner) to keep Sven.

The MEN is using Twitter, Flickr, a linking strategy to blogs (such as this) that are supporting the campaign and the makings of a viral campaign combined with the newspaper and the accompanying image to stick in your window.  There is no irony here this image is in my window!

A reflection of how things have changed.

Tags: Manchester City, Online PR

This entry was posted on Saturday, May 3rd, 2008 at 7:54 pm and is filed under Online PR. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.