Artisan Marketing Communications offers clients PR and marketing communications advice, practical support and implementation.

Archive for the ‘Online PR’ Category

Free for all for cyber squatters

Thursday, June 26th, 2008

Icann (Internet Corporation for Assigned Names and Numbers) has decided to open up domian names to include personalised, business endings and non-latin script endings.

The .co, com, org and certainly .biz could find themselves eventually outnumbered by the .artisan and .rob noveau domani names that will appear.

It is certainly is an opportunity for cyber squatters.  I like the look of .tesco and .shell myself.

Open up the west once again so I can be rich.

Good books on online PR?

Wednesday, June 25th, 2008

I am looking for the definitive or at least an insightful book on online PR

Does anyone have any suggestions?  I have looked at Amazon and nothing has really impressed me.  I need to revisit Waterstones.

Ideally published in the last year or so and of a reasonably high level, not an introduction.

Any ideas would be appreciated.

Save Sven using online PR

Saturday, May 3rd, 2008

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The Manchester Evening News is using its online muscle to try and persuade Frank (the City owner) to keep Sven.

The MEN is using Twitter, Flickr, a linking strategy to blogs (such as this) that are supporting the campaign and the makings of a viral campaign combined with the newspaper and the accompanying image to stick in your window.  There is no irony here this image is in my window!

A reflection of how things have changed.