Artisan Marketing Communications offers clients PR and marketing communications advice, practical support and implementation.

Posts Tagged ‘Online PR’

Good books on online PR?

Wednesday, June 25th, 2008

I am looking for the definitive or at least an insightful book on online PR

Does anyone have any suggestions?  I have looked at Amazon and nothing has really impressed me.  I need to revisit Waterstones.

Ideally published in the last year or so and of a reasonably high level, not an introduction.

Any ideas would be appreciated.

Save Sven using online PR

Saturday, May 3rd, 2008

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The Manchester Evening News is using its online muscle to try and persuade Frank (the City owner) to keep Sven.

The MEN is using Twitter, Flickr, a linking strategy to blogs (such as this) that are supporting the campaign and the makings of a viral campaign combined with the newspaper and the accompanying image to stick in your window.  There is no irony here this image is in my window!

A reflection of how things have changed.